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Score legend
HOW WE DETERMINE SCORES LEARN MORE ABOUT EWG VERIFIED™
Product score: 04

Data Availability:

Limited

Ion Bright White Creme Lightener

Ion Bright White Creme Lightener

WHERE TO BUY

CATEGORY

Hair Color And Bleaching

BRAND

Ion

DATA LAST UPDATED

June 2022

Ingredient concerns

See how this product scores for common concerns.

  • LOW
    Cancer
  • MODERATE
    Allergies & Immunotoxicity
  • LOW
    Developmental and Reproductive Toxicity
  • HIGH
    Use Restrictions

Ingredient scores

Ingredients are scored based on their formulation and concentration in this product. Click on an ingredient for more information.

Ingredient score: 01
MINERAL OIL
Data Availability: Good
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FUNCTION(S) fragrance ingredient, hair conditioning agent, skin-conditioning agent - emollient;skin-conditioning agent - occlusive, skin protectant, solvent, antistatic, emollient, perfuming, skin protecting
CONCERNS • Allergies/immunotoxicity (moderate)
• Non-reproductive organ system toxicity (moderate)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 06
POTASSIUM PERSULFATE
Data Availability: Fair
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FUNCTION(S) oxidizing agent, oxidising
CONCERNS • Allergies/immunotoxicity (moderate)
• Use restrictions (moderate)
• Non-reproductive organ system toxicity (low)
• Irritation (skin, eyes, or lungs) (high)
• Occupational hazards (high)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 07
AMMONIUM PERSULFATE
Data Availability: Fair
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FUNCTION(S) oxidizing agent, bleaching, oxidising
CONCERNS • Allergies/immunotoxicity (moderate)
• Use restrictions (low)
• Persistence and bioaccumulation (moderate)
• Non-reproductive organ system toxicity (moderate)
• Ecotoxicology (low)
• Irritation (skin, eyes, or lungs) (high)
• Occupational hazards (high)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 03
SODIUM SILICATE
Data Availability: Fair
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FUNCTION(S) buffering agent, corrosion inhibitor, ph adjuster, anticorrosive, buffering
CONCERNS • Allergies/immunotoxicity (moderate)
• Use restrictions (low)
• Non-reproductive organ system toxicity (moderate)
• Irritation (skin, eyes, or lungs) (moderate)
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Ingredient score: 02
SODIUM METASILICATE
Data Availability: Fair
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FUNCTION(S) chelating agent, corrosion inhibitor, anticorrosive, buffering, chelating
CONCERNS • Allergies/immunotoxicity (moderate)
• Use restrictions (low)
• Irritation (skin, eyes, or lungs) (high)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 04
PETROLATUM
Data Availability: Fair
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FUNCTION(S) hair conditioning agent, skin-conditioning agent - occlusive, skin protectant, emollient, moisturising, uv absorber
CONCERNS • Use restrictions (moderate)
• Non-reproductive organ system toxicity (moderate)
• Contamination concerns (PAHS)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 05
SODIUM PERSULFATE
Data Availability: Limited
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FUNCTION(S) oxidizing agent, oxidising
CONCERNS • Allergies/immunotoxicity (moderate)
• Use restrictions (high)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 01
ETHYLHEXYL STEARATE
Data Availability: Limited
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FUNCTION(S) skin-conditioning agent - emollient, emollient
CONCERNS • Use restrictions (low)
• Irritation (skin, eyes, or lungs) (moderate)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 01
SODIUM STEARATE
Data Availability: Limited
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FUNCTION(S) surfactant - cleansing agent, surfactant - emulsifying agent, viscosity increasing agent -aqueous, cleansing, emulsifying, surfactant, viscosity controlling
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Ingredient score: 01
KAOLIN
Data Availability: Fair
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FUNCTION(S) abrasive, absorbent, anticaking agent, bulking agent, opacifying agent, skin protectant;slip modifier, anticaking, bulking, opacifying
CONCERNS • Non-reproductive organ system toxicity (low)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 01
MAGNESIUM OXIDE
Data Availability: Fair
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FUNCTION(S) absorbent, opacifying agent, ph adjuster, buffering, opacifying
CONCERNS • Enhanced skin absorption
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Ingredient score: 02
SODIUM LAURYL SULFATE
Data Availability: Fair
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FUNCTION(S) denaturant, surfactant - cleansing agent, cleansing, emulsifying, foaming, surfactant
CONCERNS • Use restrictions (low)
• Non-reproductive organ system toxicity (moderate)
• Irritation (skin, eyes, or lungs) (moderate)
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Ingredient score: 01
SILICA, AMORPHOUS
Appeared as: SILICA
Data Availability: Good
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FUNCTION(S) abrasive, absorbent, anticaking agent, bulking agent, opacifying agent, suspending agent- nonsurfactant, anticaking, opacifying
CONCERNS • Cancer (moderate)
• Use restrictions (low)
• Persistence and bioaccumulation (high)
• Non-reproductive organ system toxicity (low)
• Irritation (skin, eyes, or lungs) (low)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 01
TITANIUM DIOXIDE
Data Availability: Good
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FUNCTION(S) colorant, opacifying agent, sunscreen agent, ultraviolet light absorber
CONCERNS • Cancer (moderate)
• Non-reproductive organ system toxicity (moderate)
• Occupational hazards (high)
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Ingredient score: 01
HYDROXYETHYLCELLULOSE
Data Availability: Fair
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FUNCTION(S) binder, emulsion stabilizer, film former, viscosity increasing agent - aqueous, binding, emulsion stabilising, film forming, stabilising, viscosity controlling
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Ingredient score: 01
CARBOMER
Data Availability: Fair
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FUNCTION(S) emulsion stabilizer, viscosity increasing agent - aqueous, emulsion stabilising, gel forming, viscosity controlling
CONCERNS • Irritation (skin, eyes, or lungs) (low)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 01
HYDROGENATED CASTOR OIL
Data Availability: Limited
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FUNCTION(S) skin-conditioning agent - occlusive, viscosity increasing agent - nonaqueous, emollient, emulsifying, skin conditioning, surfactant, viscosity controlling
CONCERNS • Allergies/immunotoxicity (low)
• Multiple, additive exposure sources (low)
• Irritation (skin, eyes, or lungs) (low)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 01
BEESWAX
Data Availability: Limited
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FUNCTION(S) binder, emulsion stabilizer, epilating agent, fragrance ingredient, skin-conditioning agent -miscellaneous, surfactant - emulsifying agent, viscosity increasing agent - nonaqueous, emollient, emulsifying, film forming, perfuming
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Ingredient score: 02
TETRASODIUM EDTA
Data Availability: Fair
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FUNCTION(S) chelating agent, chelating
CONCERNS • Enhanced skin absorption
• Non-reproductive organ system toxicity (moderate)
• Irritation (skin, eyes, or lungs) (high)
• Occupational hazards (high)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 01
BUTYLENE/ ETHYLENE/ STYRENE COPOLYMER
Data Availability: None
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FUNCTION(S) viscosity increasing agent - nonaqueous
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Ingredient score: 01
ACRYLATES/ C10-30 ALKYL ACRYLATE CROSSPOLYMER
Appeared as: ACRYLATES/C10-30 ALKYL ACRYLATE CROSSPOL
Data Availability: Limited
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FUNCTION(S) emulsion stabilizer, viscosity increasing agent - aqueous, viscosity increasing agent -nonaqueous, emulsion stabilising, film forming, viscosity controlling
CONCERNS • Use restrictions (low)
• Irritation (skin, eyes, or lungs) (low)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 03
PEG-40 HYDROGENATED CASTOR OIL
Data Availability: Limited
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FUNCTION(S) fragrance ingredient, surfactant - emulsifying agent, surfactant - solubilizing agent, perfuming
CONCERNS • Use restrictions (low)
• Non-reproductive organ system toxicity (low)
• Contamination concerns (ETHYLENE OXIDE and 1,4-DIOXANE)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 01
ETHYLENE/ PROPYLENE/ STYRENE COPOLYMER
Data Availability: None
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FUNCTION(S) viscosity increasing agent - nonaqueous
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 01
XANTHAN GUM
Data Availability: Fair
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FUNCTION(S) binder, emulsion stabilizer, skin-conditioning agent - miscellaneous, surfactant -emulsifying agent, viscosity increasing agent - aqueous, binding, emulsifying, emulsion stabilising, gel forming, skin conditioning, surfactant, viscosity controlling
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 02
HYDROLYZED KERATIN
Data Availability: Limited
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FUNCTION(S) hair conditioning agent, nail conditioning agent, skin-conditioning agent - miscellaneous, antistatic, film forming, hair conditioning, humectant, skin conditioning
CONCERNS • Use restrictions (moderate)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 02
BISABOLOL
Data Availability: Limited
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FUNCTION(S) fragrance ingredient, skin-conditioning agent - miscellaneous, masking, skin conditioning, soothing
CONCERNS • Enhanced skin absorption
• Use restrictions (moderate)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 03
CETEARETH-30
Data Availability: Limited
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FUNCTION(S) surfactant - cleansing agent, surfactant - solubilizing agent
CONCERNS • Enhanced skin absorption
• Use restrictions (low)
• Irritation (skin, eyes, or lungs) (low)
• Contamination concerns (ETHYLENE OXIDE and 1,4-DIOXANE)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 02
HYDROLYZED KERATIN
Data Availability: Limited
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FUNCTION(S) hair conditioning agent, nail conditioning agent, skin-conditioning agent - miscellaneous, antistatic, film forming, hair conditioning, humectant, skin conditioning
CONCERNS • Use restrictions (moderate)
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 01
HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL
Data Availability: Fair
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FUNCTION(S) skin-conditioning agent - miscellaneous, skin-conditioning agent - occlusive, emollient
LEARN MORE ABOUT THIS INGREDIENT
Ingredient score: 02
CHAMOMILLA RECUTITA (MATRICARIA) FLOWER
Data Availability: Limited
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FUNCTION(S) skin conditioning
CONCERNS • Developmental/reproductive toxicity (low)
• Allergies/immunotoxicity (high)
• Use restrictions (low)
• Neurotoxicity (low)
LEARN MORE ABOUT THIS INGREDIENT

Ingredients from packaging:

MINERAL OIL, POTASSIUM PERSULFATE, AMMONIUM PERSULFATE, SODIUM SILICATE, SODIUM METASILICATE, PETROLATUM, SODIUM PERSULFATE, ETHYLHEXYL STEARATE, SODIUM STEARATE, KAOLIN, MAGNESIUM OXIDE, SODIUM LAURYL SULFATE, SILICA, TITANIUM DIOXIDE, HYDROXYETHYLCELLULOSE, CARBOMER, HYDROGENATED CASTOR OIL, BEESWAX, TETRASODIUM EDTA, BUTYLENE/ETHYLENE/STYRENE COPOLYMER, ACRYLATES/C10-30 ALKYL ACRYLATE CROSSPOL, PEG-40 HYDROGENATED CASTOR OIL, ETHYLENE/PROPYLENE/STYRENE COPOLYMER, XANTHAN GUM, HYDROLYZED KERATIN, BISABOLOL, CETEARETH-30, HYDROLYZED KERATIN, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER

Product's animal testing policies

Some cosmetics companies have taken People for the Ethical Treatment of Animals and Leaping Bunny animal-testing pledges. For consumers who are concerned about companies’ policies on animal testing, Skin Deep reports this information.


Unknown

Leading international certifiers PETA and Leaping Bunny have no information concerning this company’s use of animal testing.

Understanding scores

Cosmetics and personal care products are not required to be tested for safety before being allowed on the market. The Skin Deep® scoring system was designed to help the public understand whether a product is safe to use or whether it contains ingredients of concern.

Every product and ingredient in Skin Deep gets a two-part score – one for hazard and one for data availability. The safest products score well by both measures, with a low hazard rating and a fair or better data availability rating.

HOW WE DETERMINE SCORES

Hazard score

The Skin Deep ingredient hazard score, from 1 to 10, reflects known and suspected hazards linked to the ingredients. The EWG VERIFIED™ mark means a product meets EWG’s strictest criteria for transparency and health.

Score legend
WEIGHT-OF-EVIDENCE APPROACH

A product’s hazard score is not an average of the ingredients’ hazard scores. It is calculated using a weight-of-evidence approach that factors in all of the hazards or health impacts associated with the ingredients.

Data availability

The Skin Deep data availability rating reflects the number of scientific studies about the product or ingredient in the published scientific literature.

NONE LIMITED FAIR GOOD ROBUST
Low Availability
Moderate Availability
High Availability
NONE

Ingredients have not been assessed.

LIMITED-FAIR

There is only a modest volume of research.

GOOD-ROBUST

Ingredients have been studied extensively.

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