EWG Skin Deep® | ATTITUDE Treatment Shampoo (old formulation) Rating

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ATTITUDE Treatment Shampoo (old formulation)

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EWG Verified Product

This product bears the EWG VERIFIED^® mark, meaning that the product meets EWG’s strictest standards for health and safety. It avoids any of the ingredients on EWG’s “Unacceptable List” and provides full transparency of ingredients, including fragrance.

Ingredient List

The specific formulation has been reviewed by EWG scientists. At the time of verification, the ingredients in this formulation were used at a concentration below EWG’s health and safety limit, and therefore did not pose significant human health concerns. Click on an ingredient for more information.

ALLYL CAPROATE

FUNCTION(S)	cosmetic astringent, fragrance ingredient, astringent, emollient, masking
CONCERNS	• Use restrictions (meets restrictions and warnings based on EWG review of company data) • Irritation (skin, eyes, or lungs) (low) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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AVENA SATIVA (OAT) KERNEL FLOUR
Appeared as: AVENA SATIVA KERNEL FLOUR (COLLOIDAL OATMEAL / AVOINE)

FUNCTION(S)	abrasive, absorbent, bulking agent, viscosity increasing agent - aqueous, bulking, viscosity controlling
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CITRIC ACID

FUNCTION(S)	chelating agent, fragrance ingredient, ph adjuster, buffering, chelating, masking
CONCERNS	• Use restrictions (meets restrictions and warnings based on EWG review of company data) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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COCO-GLUCOSIDE

FUNCTION(S)	surfactant - cleansing agent, cleansing, foaming, surfactant
CONCERNS	• Developmental/reproductive toxicity (low) • Allergies/immunotoxicity (low) • Use restrictions (meets restrictions and warnings based on EWG review of company data) • Endocrine disruption (low) • Irritation (skin, eyes, or lungs) (low) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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CYAMOPSIS TETRAGONOLOBA (GUAR) GUM

FUNCTION(S)	binder, emulsion stabilizer, fragrance ingredient, viscosity increasing agent - aqueous, binding, emulsion stabilising, film forming, masking, viscosity controlling
CONCERNS	• Allergies/immunotoxicity (moderate) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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DECYL GLUCOSIDE

FUNCTION(S)	surfactant - cleansing agent, cleansing, emulsion stabilising, surfactant
CONCERNS	• Developmental/reproductive toxicity (low) • Allergies/immunotoxicity (moderate) • Use restrictions (meets restrictions and warnings based on EWG review of company data) • Non-reproductive organ system toxicity (low) • Irritation (skin, eyes, or lungs) (low) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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DICAPRYLYL ETHER

FUNCTION(S)	skin-conditioning agent - emollient, emollient, skin conditioning, solvent
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GLYCERIN

FUNCTION(S)	denaturant, fragrance ingredient, hair conditioning agent, humectant, oral care agent;oral health care drug, skin-conditioning agent - humectant, skin protectant, viscosity decreasing agent, perfuming, solvent
CONCERNS	• Use restrictions (meets restrictions and warnings based on EWG review of company data) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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GLYCERYL OLEATE

FUNCTION(S)	fragrance ingredient, skin-conditioning agent - emollient, surfactant - emulsifying agent, emollient, emulsifying, perfuming
CONCERNS	• Irritation (skin, eyes, or lungs) (moderate) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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HYDROLYZED WHEAT PROTEIN

FUNCTION(S)	film former, hair conditioning agent, skin-conditioning agent - miscellaneous, antistatic, hair conditioning, skin conditioning
CONCERNS	• Allergies/immunotoxicity (low) • Use restrictions (meets restrictions and warnings based on EWG review of company data) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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LAURYL GLUCOSIDE

FUNCTION(S)	surfactant - cleansing agent, cleansing, surfactant
CONCERNS	• Developmental/reproductive toxicity (low) • Allergies/immunotoxicity (low) • Use restrictions (meets restrictions and warnings based on EWG review of company data) • Endocrine disruption (low) • Irritation (skin, eyes, or lungs) (low) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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POTASSIUM SORBATE

FUNCTION(S)	fragrance ingredient, preservative
CONCERNS	• Allergies/immunotoxicity (moderate) • Non-reproductive organ system toxicity (low) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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RASPBERRY KETONE

FUNCTION(S)	fragrance ingredient, skin-conditioning agent - miscellaneous, masking, perfuming, skin conditioning
CONCERNS	• Use restrictions (meets restrictions and warnings based on EWG review of company data) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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SALIX NIGRA (BLACK WILLOW) BARK EXTRACT
Appeared as: SALIX NIGRA (WILLOW) BARK EXTRACT

FUNCTION(S)	not reported, skin protecting
CONCERNS	• Cancer (low) • Non-reproductive organ system toxicity (moderate) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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SODIUM BENZOATE

FUNCTION(S)	fragrance ingredient, preservative, anticorrosive, masking
CONCERNS	• Use restrictions (meets restrictions and warnings based on EWG review of company data) • Non-reproductive organ system toxicity (low) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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SODIUM COCOYL ISETHIONATE

FUNCTION(S)	surfactant - cleansing agent, cleansing, hair conditioning, surfactant
CONCERNS	• Use restrictions (meets restrictions and warnings based on EWG review of company data) EWG has reviewed the use of this ingredient in the product formulation and found it did not pose significant health concerns. However, there may be concerns associated with the use of the ingredient in other products or formulations. Visit the ingredient page to learn more.
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STEARYL CITRATE

FUNCTION(S)	skin-conditioning agent - emollient, emollient, skin conditioning
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TRIETHYL CITRATE

FUNCTION(S)	fragrance ingredient, plasticizer, antioxidant, deodorant, masking, plasticiser, solvent
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VITIS VINIFERA (GRAPE) SEED OIL

FUNCTION(S)	skin-conditioning agent - miscellaneous, emollient, skin conditioning
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WATER
Appeared as: AQUA / WATER / EAU

FUNCTION(S)	solvent
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Ingredients from packaging:

Aqua / water / eau, coco-glucoside, glycerin, sodium cocoyl isethionate, cyamopsis tetragonoloba (guar) gum, decyl glucoside, dicaprylyl ether, lauryl glucoside, stearyl citrate, citric acid, glyceryl oleate, salix nigra (willow) bark extract, sodium benzoate, vitis vinifera (grape) seed oil, hydrolyzed wheat protein, triethyl citrate, potassium sorbate, raspberry ketone, avena sativa kernel flour (colloidal oatmeal / avoine), allyl caproate.

Warnings from packaging:

EWG Verified

This product bears the EWG VERIFIEDTM mark - its formulation has been reviewed by EWG scientists, and the company behind the product has shown its ingredients meet all of the EWG’s strict criteria. When it was verified, the ingredients in this formulation did not pose significant human health concerns.

LEARN MORE ON EWG.ORG

Product's animal testing policies

Some cosmetics companies have taken People for the Ethical Treatment of Animals and Leaping Bunny animal-testing pledges. For consumers who are concerned about companies’ policies on animal testing, Skin Deep reports this information.

PETA Cruelty-free Companies

Companies that join the "Caring Consumer" program of People for the Ethical Treatment of Animals, a leading international animal rights advocacy organization, attest that "neither they nor their ingredient suppliers conduct or commission any animal tests on ingredients, formulations or finished products, and that they pledge not to do so in the future."

LEARN MORE ON PETA.ORG

Understanding scores

Cosmetics and personal care products are not required to be tested for safety before being allowed on the market. The Skin Deep® scoring system was designed to help the public understand whether a product is safe to use or whether it contains ingredients of concern.

Every product and ingredient in Skin Deep gets a two-part score – one for hazard and one for data availability. The safest products score well by both measures, with a low hazard rating and a fair or better data availability rating.

HOW WE DETERMINE SCORES

Hazard score

The Skin Deep ingredient hazard score, from 1 to 10, reflects known and suspected hazards linked to the ingredients. The EWG VERIFIED^® mark means a product meets EWG’s strictest criteria for transparency and health.

EWG Verification Process

EWG VERIFIED

An EWG VERIFIED^® mark on a product indicates that the company’s ingredient disclosures show the product has met our full criteria to ensure it adheres to our standards for health.