Rooted Beauty celebrates the power of plant-based formulas to deliver real results. We’re so proud to be a part of the EWG VERIFIED™ program, which shares our commitment to rigorous ingredient standards and transparency. Rooted Beauty aims to show consumers that safe skincare doesn’t require sacrificing performance. Together with EWG, we hope to challenge the status quo and give consumers the tools to make better and more informed decisions about the companies they support."


Rooted Beauty Product Development

At BRAVO SIERRA, our mission is to make high performance, high-quality formulations affordable to all. Being able to bring the EWG Verified certification to our customers is an important commitment, as well as an honor for the whole team."


BRAVO SIERRA Co-founder and CEO

At Live Ultimate we believe what goes on your body is just as important as what goes in it. We have always been committed to creating the best quality products free of harmful chemicals and are incredibly excited to be officially EWG VERIFIED™.”


CEO and Founder of Live Ultimate

Everybody should have the right to healthy products.”

Join Kourtney in our work to have #beautymadebetter


Verifying the safety and effectiveness of ingredients is fundamental to Codex’s deep commitment to transparency as declared in the Codex “Beauty Code,” which details the guiding principles of the brand. Another fundamental tenet in the Codex Beauty Code is customer safety. The Environmental Working Group (EWG) mission is to further educate and empower consumers to make better choices for their health. With new skincare brands emerging every day, Codex wanted to assure its customers that they could access innovative beauty solutions without sacrificing formula or ingredient integrity. Because of Codex’s commitment to obtaining the EWG VERIFIED™ stamp of approval for all of our products, consumers can be confident that they will be easily identified as free of potentially harmful chemicals and contaminants commonly found in consumer goods.”


Codex Beauty CEO

MyChelle is thrilled to join the EWG VERIFIED™ program. For 15 years, we have focused on clean, conscious, and ethically sourced products with full transparency in ingredient labeling — complying with EWG's strict standards and policies. As a part of this new initiative, we look forward to spreading this important message to consumers who look to EWG for information that empowers people to live healthier lives.”


MyChelle Dermaceuticals CMO

Silk Therapeutics is honored to be part of the EWG VERIFIED™ program. After overcoming cancer in my late 20s, I was determined to create clean, effective skincare that wouldn’t put people at risk. Our key ingredient of Activated Silk enables us to deliver clinically effective results without chemicals of concern. We’re proud to partner with EWG to help consumers live healthier lives and make informed decisions about what they’re putting on their skin.”


President and COO, Silk Therapeutics