Data Availability:
Limited
Kenra Signature Style Prime Shampoo
WHERE TO BUY
Ingredient concerns
See how this product scores for common concerns.
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LOWCancer
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HIGHAllergies & Immunotoxicity
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LOWDevelopmental and Reproductive Toxicity
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HIGHUse Restrictions
Ingredient scores
Ingredients are scored based on their formulation and concentration in this product. Click on an ingredient for more information.
WATER
Appeared as: WATER/AQUA/EAU
Data Availability: Robust
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SODIUM C14-16 OLEFIN SULFONATE
Data Availability: Limited
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COCAMIDOPROPYL BETAINE
Data Availability: Good
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SODIUM LAURYL SULFOACETATE
Data Availability: None
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DISODIUM LAURETH SULFOSUCCINATE
Data Availability: Limited
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SODIUM COCOYL GLUTAMATE
Data Availability: Limited
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CETRIMONIUM CHLORIDE
Data Availability: Fair
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GLYCERIN
Data Availability: Good
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GLYCOL DISTEARATE
Data Availability: Limited
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POLYQUATERNIUM-7
Data Availability: Limited
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PHENOXYETHANOL
Data Availability: Limited
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ETHYLHEXYLGLYCERIN
Data Availability: Limited
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FRAGRANCE
Appeared as: FRAGRANCE (PARFUM)
Data Availability: Fair
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DIMETHICONE PEG-8 MEADOWFOAMATE
Data Availability: Limited
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PEG-150 DISTEARATE
Data Availability: Limited
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CITRIC ACID
Data Availability: Good
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PHALAENOPSIS AMABILIS EXTRACT
Data Availability: None
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NYMPHAEA COERULEA FLOWER EXTRACT
Appeared as: NYMPHAEA CAERULEA FLOWER EXTRACT
Data Availability: None
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AMARANTHUS CAUDATUS (LOVE LIES BLEEDING) SEED EXTRACT
Appeared as: AMARANTHUS CAUDATUS SEED EXTRACT
Data Availability: Limited
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GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE
Data Availability: Limited
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Ingredients from packaging:
Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Lauryl Sulfoacetate, Disodium Laureth Sulfosuccinate, Sodium Cocoyl Glutamate, Cetrimonium Chloride, Glycerin, Glycol Distearate, Polyquaternium-7, Phenoxyethanol, Ethylhexylglycerin, Fragrance (Parfum), Dimethicone Peg-8 Meadowfoamate, Peg-150 Distearate, Citric Acid, Phalaenopsis Amabilis Extract, Nymphaea Caerulea Flower Extract, Amaranthus Caudatus Seed Extract, Guar Hydroxypropyltrimonium Chloride.
Product's animal testing policies
Some cosmetics companies have taken People for the Ethical Treatment of Animals and Leaping Bunny animal-testing pledges. For consumers who are concerned about companies’ policies on animal testing, Skin Deep reports this information.
PETA Cruelty-free Companies

Companies that join the "Caring Consumer" program of People for the Ethical Treatment of Animals, a leading international animal rights advocacy organization, attest that "neither they nor their ingredient suppliers conduct or commission any animal tests on ingredients, formulations or finished products, and that they pledge not to do so in the future."
LEARN MORE ON PETA.ORGUnderstanding scores
Cosmetics and personal care products are not required to be tested for safety before being allowed on the market. The Skin Deep® scoring system was designed to help the public understand whether a product is safe to use or whether it contains ingredients of concern.
Every product and ingredient in Skin Deep gets a two-part score – one for hazard and one for data availability. The safest products score well by both measures, with a low hazard rating and a fair or better data availability rating.
HOW WE DETERMINE SCORESHazard score
The Skin Deep ingredient hazard score, from 1 to 10, reflects known and suspected hazards linked to the ingredients. The EWG VERIFIED® mark means a product meets EWG’s strictest criteria for transparency and health.
Data availability
The Skin Deep data availability rating reflects the number of scientific studies about the product or ingredient in the published scientific literature.