EWG Skin Deep® | Crest 3D White Brilliance + Advanced Freshness Fluoride Anticavity

HOW WE DETERMINE SCORES LEARN MORE ABOUT EWG VERIFIED™

Data Availability:

Fair

Crest 3D White Brilliance + Advanced Freshness Fluoride Anticavity Toothpaste, Mesmerizing Mint (2019 formulation)

WHERE TO BUY

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Ingredient concerns

See how this product scores for common concerns.

LOW

Cancer
MODERATE

Allergies & Immunotoxicity
LOW

Developmental and Reproductive Toxicity
MODERATE

Use Restrictions

Ingredient scores

Ingredients are scored based on their formulation and concentration in this product. Click on an ingredient for more information.

SODIUM FLUORIDE
Appeared as: SODIUM FLUORIDE (0.16% W/V FLUORIDE ION)

Data Availability: Fair

FUNCTION(S)	anticaries agent, oral care agent, antiplaque, oral care
CONCERNS	• Developmental/reproductive toxicity (low) • Use restrictions (moderate) • Non-reproductive organ system toxicity (low) • Multiple, additive exposure sources (low) • Irritation (skin, eyes, or lungs) (high) • Occupational hazards (high)
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GLYCERIN

Data Availability: Good

FUNCTION(S)	denaturant, fragrance ingredient, hair conditioning agent, humectant, oral care agent;oral health care drug, skin-conditioning agent - humectant, skin protectant, viscosity decreasing agent, perfuming, solvent
CONCERNS	• Use restrictions (moderate)
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HYDRATED SILICA

Data Availability: Fair

FUNCTION(S)	abrasive, absorbent, anticaking agent, bulking agent, opacifying agent, oral care agent;skin-conditioning agent - miscellaneous, viscosity increasing agent - aqueous, anticaking, bulking, opacifying, viscosity controlling
CONCERNS	• Persistence and bioaccumulation (high)
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SODIUM HEXAMETAPHOSPHATE

Data Availability: Limited

FUNCTION(S)	chelating agent, corrosion inhibitor, fragrance ingredient, anticorrosive, chelating, masking
CONCERNS	• Use restrictions (low) • Irritation (skin, eyes, or lungs) (moderate) • Contamination concerns (LEAD)
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WATER

Data Availability: Robust

FUNCTION(S)	solvent
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PEG-6

Data Availability: Limited

FUNCTION(S)	humectant, solvent
CONCERNS	• Non-reproductive organ system toxicity (low) • Contamination concerns (ETHYLENE OXIDE and 1,4-DIOXANE)
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UNSPECIFIED FLAVOR
Appeared as: FLAVOR

Data Availability: Fair

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TRISODIUM PHOSPHATE

Data Availability: Fair

FUNCTION(S)	chelating agent, ph adjuster, buffering, chelating
CONCERNS	• Use restrictions (low)
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SODIUM LAURYL SULFATE

Data Availability: Fair

FUNCTION(S)	denaturant, surfactant - cleansing agent, cleansing, emulsifying, foaming, surfactant
CONCERNS	• Use restrictions (low) • Non-reproductive organ system toxicity (moderate) • Irritation (skin, eyes, or lungs) (moderate)
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CHONDRUS CRISPUS (CARRAGEENAN)
Appeared as: CARRAGEENAN

Data Availability: Good

FUNCTION(S)	fragrance ingredient, hair conditioning agent, hair conditioning, masking
CONCERNS	• Non-reproductive organ system toxicity (moderate)
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COCAMIDOPROPYL BETAINE

Data Availability: Good

FUNCTION(S)	antistatic agent, hair conditioning agent, skin-conditioning agent - miscellaneous;surfactant - cleansing agent, surfactant - foam booster, viscosity increasing agent - aqueous, antistatic, cleansing, foam boosting, hair conditioning, surfactant, viscosity controlling
CONCERNS	• Allergies/immunotoxicity (moderate) • Use restrictions (high) • Contamination concerns (COCAMIDOPROPYL DIMETHYLAMINE, 3-DIMETHYLAMINOPROPYLAMINE, and NITROSAMINES)
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SODIUM SACCHARIN

Data Availability: Fair

FUNCTION(S)	flavoring agent, fragrance ingredient, masking, oral care
CONCERNS	• Multiple, additive exposure sources (low)
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PEG-20M

Data Availability: Limited

FUNCTION(S)	binder, emulsion stabilizer, viscosity increasing agent - aqueous
CONCERNS	• Non-reproductive organ system toxicity (moderate) • Contamination concerns (ETHYLENE OXIDE and 1,4-DIOXANE)
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PEG-23M

Data Availability: Limited

FUNCTION(S)	binder, emulsion stabilizer, viscosity increasing agent - aqueous
CONCERNS	• Non-reproductive organ system toxicity (moderate) • Contamination concerns (ETHYLENE OXIDE and 1,4-DIOXANE)
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XANTHAN GUM

Data Availability: Fair

FUNCTION(S)	binder, emulsion stabilizer, skin-conditioning agent - miscellaneous, surfactant -emulsifying agent, viscosity increasing agent - aqueous, binding, emulsifying, emulsion stabilising, gel forming, skin conditioning, surfactant, viscosity controlling
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SUCRALOSE

Data Availability: Limited

FUNCTION(S)	flavoring agent, skin conditioning
CONCERNS	• Persistence and bioaccumulation (moderate)
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MICA

Data Availability: Fair

FUNCTION(S)	colorant, opacifying
CONCERNS	• Persistence and bioaccumulation (high) • Non-reproductive organ system toxicity (low)
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TITANIUM DIOXIDE

Data Availability: Good

FUNCTION(S)	colorant, opacifying agent, sunscreen agent, ultraviolet light absorber
CONCERNS	• Cancer (moderate) • Non-reproductive organ system toxicity (moderate) • Occupational hazards (high)
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Ingredients from packaging:

Active Ingredients: Sodium Fluoride (0.16% W/V Fluoride Ion) 0.243%; Inactive Ingredients: GLYCERIN, HYDRATED SILICA, SODIUM HEXAMETAPHOSPHATE, WATER, PEG-6, FLAVOR, TRISODIUM PHOSPHATE, SODIUM LAURYL SULFATE, CARRAGEENAN, COCAMIDOPROPYL BETAINE, SODIUM SACCHARIN, PEG-20M OR PEG-23M, XANTHAN GUM, SUCRALOSE, MICA, TITANIUM DIOXIDE.

Product's animal testing policies

Some cosmetics companies have taken People for the Ethical Treatment of Animals and Leaping Bunny animal-testing pledges. For consumers who are concerned about companies’ policies on animal testing, Skin Deep reports this information.

PETA Cruelty-free Companies

Companies that join the "Caring Consumer" program of People for the Ethical Treatment of Animals, a leading international animal rights advocacy organization, attest that "neither they nor their ingredient suppliers conduct or commission any animal tests on ingredients, formulations or finished products, and that they pledge not to do so in the future."

LEARN MORE ON PETA.ORG

Understanding scores

Cosmetics and personal care products are not required to be tested for safety before being allowed on the market. The Skin Deep® scoring system was designed to help the public understand whether a product is safe to use or whether it contains ingredients of concern.

Every product and ingredient in Skin Deep gets a two-part score – one for hazard and one for data availability. The safest products score well by both measures, with a low hazard rating and a fair or better data availability rating.

HOW WE DETERMINE SCORES

Hazard score

The Skin Deep ingredient hazard score, from 1 to 10, reflects known and suspected hazards linked to the ingredients. The EWG VERIFIED™ mark means a product meets EWG’s strictest criteria for transparency and health.

Data availability

The Skin Deep data availability rating reflects the number of scientific studies about the product or ingredient in the published scientific literature.

NONE LIMITED FAIR GOOD ROBUST

Low Availability

Moderate Availability

High Availability