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Dark & Lovely Go Intense! Hair Color, Golden Blonde (old formulation)

Data Availability: LIMITED

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EWG's Scores

EWG scientists reviewed the Dark & Lovely Go Intense! Hair Color, Golden Blonde (old formulation) product label collected on July 23, 2013 for safety according to the methodology outlined in our Skin Deep Cosmetics Database. We assess the ingredients listed on the labels of personal care products based on data in toxicity and regulatory databases, government and health agency assessments and the open scientific literature. EWG's rating for Dark & Lovely Go Intense! Hair Color, Golden Blonde (old formulation) is 6.

Data last updated: July 2013

Ingredient Concerns

Cancer

Cancer concern is LOW

Developmental & Reproductive Toxicity

Developmental & reproductive toxicity concern is LOW

Allergies & Immunotoxicity

Allergies & immunotoxicity concern is HIGH

Use Restrictions

Allergies & immunotoxicity concern is HIGH

Other Ingredient Concerns

HIGH
  • Endocrine disruption
  • Contamination concerns
  • Irritation (skin, eyes, or lungs)
  • Miscellaneous
  • Organ system toxicity (non-reproductive)
  • Occupational hazards
  • Persistence and bioaccumulation
  • Use restrictions
LOW
  • Enhanced skin absorption
  • Ecotoxicology
Learn more About
Ingredient Concerns
Score Data Availability Ingredient Concern
Fair

• Allergies/immunotoxicity (high)
• Non-reproductive organ system toxicity (moderate)
• Ecotoxicology (low)
• Irritation (skin, eyes, or lungs) (moderate)

Fair

• Cancer (low)
• Allergies/immunotoxicity (moderate)
• Use restrictions (moderate)
• Endocrine disruption (moderate)
• Non-reproductive organ system toxicity (moderate)
• Ecotoxicology (low)
• Irritation (skin, eyes, or lungs) (high)
• Occupational hazards (high)

Fair

• Cancer (low)
• Allergies/immunotoxicity (moderate)
• Use restrictions (moderate)
• Non-reproductive organ system toxicity (high)
• Ecotoxicology (low)
• Irritation (skin, eyes, or lungs) (high)
• Occupational hazards (high)

Good

• Allergies/immunotoxicity (moderate)
• Use restrictions (moderate)
• Non-reproductive organ system toxicity (moderate)
• Irritation (skin, eyes, or lungs) (low)
• Occupational hazards (high)

Fair

• Cancer (low)
• Allergies/immunotoxicity (moderate)
• Use restrictions (moderate)
• Non-reproductive organ system toxicity (moderate)
• Ecotoxicology (low)
• Occupational hazards (high)

Limited

• Cancer (low)
• Allergies/immunotoxicity (moderate)
• Use restrictions (moderate)
• Ecotoxicology (low)
• Occupational hazards (high)

Limited

• Allergies/immunotoxicity (low)
• Use restrictions (moderate)
• Non-reproductive organ system toxicity (moderate)
• Irritation (skin, eyes, or lungs) (high)
• Occupational hazards (high)

Fair

• Use restrictions (moderate)
• Persistence and bioaccumulation (moderate)
• Non-reproductive organ system toxicity (moderate)
• Ecotoxicology (low)
• Irritation (skin, eyes, or lungs) (low)

Limited

• Use restrictions (low)
• Non-reproductive organ system toxicity (low)
• Contamination concerns (ETHYLENE OXIDE and 1,4-DIOXANE)

Limited

• Non-reproductive organ system toxicity (low)
• Contamination concerns (ETHYLENE OXIDE and 1,4-DIOXANE)

Limited

• Persistence and bioaccumulation (moderate)
• Non-reproductive organ system toxicity (moderate)
• Ecotoxicology (low)

Robust

Good

• Non-reproductive organ system toxicity (moderate)

Limited

Limited
PENTASODIUM DTPA
Appeared as: PENTASODIUM PENTETATE

Limited

Fair
OLEA EUROPAEA (OLIVE) OIL
Appeared as: OLIVE FRUIT OIL

Product's Animal Testing Policies

Some cosmetics companies have taken People for the Ethical Treatment of Animals and Leaping Bunny animal-testing pledges. For consumers who are concerned about companies’ policies on animal testing, Skin Deep reports this information.

Unknown

Leading international certifiers PETA and Leaping Bunny have no information concerning this company’s use of animal testing.

Product's Label Information

Ingredients from packaging:

Water, Mineral Oil, Cetearyl Alcohol, Ethanolamine, Ammonium Hydroxide, Steareth-20, Steareth-2, Pentasodium Pentetate, Polyquaternium-6, Fragrance, Ammonium Thiolactate, Olive Fruit Oil, Resorcinol, p-Phenylenediamine, p-Aminophenol, m-Aminophenol, Sodium Metabisulfite

Directions from packaging:

Store between 50 and 80 degrees F. Read and follow insert.

Warnings from packaging:

Haircolor can cause an allergic reaction. Usage Advisory - Safety: Important: Haircolor can cause an allergic reaction which, in certain rare cases can be severe. Therefore, you must follow these precautions. Do not use if: You have already had a reaction to a haircolor product; you have a sensitive, itchy or damaged scalp. If you have a tattoo the risks of an allergic reaction may be increased. Perform a skin allergy test 48 hours before each use of this product (see insert). Remember to buy your product 2 days ahead of time. Avoid contact of this product with eyes and skin. If product gets into eyes, rinse immediately. Wear gloves provided in kit. Thoroughly rinse hair after application. Do not use over compound henna or progressive color. Wait at least 14 days after bleaching, relaxing or permanent waving before coloring. Keep product out of the reach of children. Do not apply on children. This product contains ingredients which may cause skin irritation on certain individuals and a preliminary test, according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows; to do so may cause blindness.

ABOUT THE SKIN DEEP® RATINGS

EWG provides information on personal care product ingredients from the published scientific literature, to supplement incomplete data available from companies and the government. The ratings below indicate the relative level of concern posed by exposure to the ingredients in this product - not the product itself - compared to other product formulations. The ratings reflect potential health hazards but do not account for the level of exposure or individual susceptibility, factors which determine actual health risks, if any. Learn more | Legal Disclaimer

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Beyond providing Skin Deep® as an educational tool for consumers, EWG offers its EWG VERIFIED™ mark as a quick and easily identifiable way of conveying personal care products that meet EWG's strict health criteria. Before a company can use EWG VERIFIED™ on such products, the company must show that it fully discloses the products' ingredients on their labels or packaging, they do not contain EWG ingredients of concern, and are made with good manufacturing practices, among other criteria. Note that EWG receives licensing fees from all EWG VERIFIED™ member companies that help to support the important work we do. Learn more | Legal Disclaimer