EWG scientists reviewed Plus White Xtra Whitening Every Day Whitening Toothpaste with Tartar Control, Cool Mint Gel (2009 formulation) for safety according to the methodology outlined in our Skin Deep Cosmetics Database. We assess the ingredients listed on the labels of personal care products based on data in toxicity and regulatory databases, government and health agency assessments and the open scientific literature. EWG's rating for Plus White Xtra Whitening Every Day Whitening Toothpaste with Tartar Control, Cool Mint Gel (2009 formulation) is 3.
|PEG-32||Contamination concerns (ETHYLENE OXIDE, 1,4-DIOXANE, ETHYLENE OXIDE, 1,4-DIOXANE), Organ system toxicity (non-reproductive), Use restrictions|
|D&C YELLOW 10||None Identified|
|FD&C BLUE 1||Organ system toxicity (non-reproductive), Persistence and bioaccumulation, Use restrictions|
|SODIUM LAURYL SULFATE||Ecotoxicology, Organ system toxicity (non-reproductive), Use restrictions|
(0.15% W/V FLUORIDE ION)
|Organ system toxicity (non-reproductive), Use restrictions|
|SODIUM SACCHARIN||Multiple, additive exposure sources|
|HYDRATED SILICA||Persistence and bioaccumulation|
|TRISODIUM PHOSPHATE||None Identified|
|CELLULOSE GUM||None Identified|
|PVM/ MA COPOLYMER||None Identified|
About the ratings
EWG provides information on personal care product ingredients from the published scientific literature, to supplement incomplete data available from companies and the government.
The ratings below indicate the relative level of concern posed by exposure to the ingredients in this product - not the product itself - compared to other product formulations. The ratings reflect potential health hazards but do not account for the level of exposure or individual susceptibility, factors which determine actual health risks, if any. Learn more
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