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News Coverage

Top Lobbyists: Grassroots

The Hill, staff
Published May 20, 2009

Running an effective grassroots lobbying campaign is about more than sending e-mails. Staff in-boxes are too full and messages are too easily deleted. But making sure members know that the people back home care about a particular issue can make or break a lobbying campaign. The trick is to combine an activated grassroots network with representatives in Washington who can personally explain to members and their staff the real-world consequences of legislation. The support of their own grassroots networks combined with their own legislative acumen give the following people an edge as they fight for their causes on Capitol Hill. Ken Cook, Environmental Working Group. Cook has challenged the orthodoxy that biofuels are by definition good for the environment. Read more here: http://thehill.com/business--lobby/top-lobbyists-grassroots-2009-05-21.h...
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