Newspaper editorials can have a powerful impact on an issue by educating and influencing readers and elected officials. You can meet with members of a paper’s editorial board to discuss this important issue and suggest a supportive piece about the Kid-Safe Chemicals Act. Follow these steps for a successful meeting:
Prepare for the meeting
- Request a meeting. Some newpapers have standard times and procedures, while others are less formal. You will probably need to prepare and send a brief email that explains who would attend the meeting and the topic you want to discuss.
- Identify key points and ensure you have supporting materials to make the case for Kid-Safe (you can download them here). You may only have 10 to 15 minutes, so it’s important to be succinct.
- Team up with a community leader when possible. Invite him or her to join you and actively participate in the discussion. You can also invite a national leader to join the meeting, either in person or over the phone. Your chances of securing an editorial board meeting increase if you include a known leader.
In the meeting
- Be prepared to answer questions. The editorial board will see you as somebody who cares deeply about the issue. So know your facts. See our basic and detailed fact sheets here.
- Suggest next steps. As the meeting winds up, ask if the paper would consider an editorial on the topic, or offer to submit an Op-Ed piece.
Follow up is key
- Send an e-mail or a hand-written thank-you note to show that you appreciate the board’s time.